How Does Snap Score Work? (2025 Guide: Points, Updates, & Real Growth)

If you’ve ever wondered what a Snap Score is and how Snapscore works, you’re not alone. Snapchat uses a simple-looking number that reflects your overall app activity. The basics: your score rises when you send Snaps, receive Snaps, and post Stories, plus “a couple other factors” Snapchat doesn’t fully disclose.

This guide explains how Snap Score is calculated, what increases Snap Score (and what doesn’t), when your Snapscore updates, and legit ways to raise your Snapchat score without hacks or myths.

What Is Snap Score?

Your Snapchat score (often called Snapscore, Snap points, or Snapchat points) is a cumulative activity counter displayed on your Profile. Snapchat confirms it’s determined by “a super-secret equation” combining:

• Snaps sent
• Snaps received
• Stories you post
• “A couple other factors” (undisclosed)

Quick takeaway: Snapchat doesn’t publish the full formula, but you can estimate growth with our Snapchat score calculator.

How Does Snap Score Go Up?

From what Snapchat states and the most consistent user-verified patterns:

• Sending photo/video Snaps → increases your score.
• Receiving Snaps → increases your score (the gain may not display instantly).
• Posting Stories → contributes to score.
• Snapchat+ Snapscore Multiplier → Snapchat+ users can grow score twice as fast when exchanging Snaps with other Snapchat+ subscribers (toggle in Snapchat+ settings).

What Does Not Increase Snap Score (Common Myths)

• Regular chats / texting (including long conversations) don’t add points. Multiple tests and help articles agree that chats don’t count toward score. 
• Viewing Stories (including Discover) does not raise scores.
• Opening Snaps alone typically doesn’t add; the increase is tied to sending/receiving activity, not just viewing.
• Sending the same Snap to many users won’t always “multiply” points the way people assume; Snapchat doesn’t disclose per-recipient scoring and warns the formula is not public.

When Does Your Snap Score Update?

Snap Score updates are not strictly real-time. Many users notice delays; sometimes the number updates after app refresh, logging back in, or when the other user becomes active. Community testing suggests it can take minutes to a few hours to reflect.

Is There a Fixed “Points Per Snap” Chart?

There’s no official snap score points chart. A practical rule of thumb many users rely on is: Snaps sent = +1, Snaps received = +1, Story posts = small boost, with Snapchat+ multipliers applying when both sides are subscribers. But again, Snapchat does not publish exact weights, so snap score calculation is partly opaque.

How to Increase Your Snapchat Score (Legit Ways)

Use these safe, repeatable methods, no hacks needed:

1. Send more photo/video Snaps (not chats). Short, relevant Snaps to active friends work best.
2. Maintain streaks with a few friends (regular exchanges keep points flowing).
3. Post Stories regularly (adds to activity signals).
4. Try Snapchat+ Snapscore Multiplier (optional). If both you and your friend have Snapchat+, your score can grow faster.
5. Keep activity natural: a steady rhythm beats bursty spam-like behavior.

If you want timely tips from real users and marketers, hang out in top social media discussion forums where people share current Snapchat growth experiments and score behavior.

Up by 1 or 2? Why You See Jumps

You’ll often see jumps by +1, +2, or more because score displays in batches when it updates (not live per action). If you sent/received multiple Snaps before the display refreshes, you’ll see a larger increment all at once, hence the confusion about “what makes Snap score go up by 2.” 

Can Your Snap Score Go Down?

Snapchat states there’s no way to lower or reset your Snapscore. If you observe a drop, it’s usually a display glitch that corrects itself after refresh or update.

Is There a “High” or “Average” Snap Score?

There’s no official benchmark for what’s a high Snapchat score or an average Snapscore. Scores vary by how long you’ve used the app and how often you exchange Snaps. Focus on consistent activity with people you actually know, quality beats chasing numbers.

Quick Myths & Facts

• Do chats/texts increase Snap Score? No. Points come from Snaps + Stories, not chats.
• Do Stories you view add points? No. Posting Stories helps; viewing doesn’t. 
• Does receiving unopened Snaps increase score? The increase is tied to sending/receiving activity; the display may lag, don’t rely on unopened Snaps as a tactic.
• Is there a real snap score calculator? No official one. Formula is private.
• Does Snapchat+ help? Yes, Snapscore Multiplier can double growth between Snapchat+ friends.

Best Practices to Grow Without Looking Spammy

• Avoid mass sending the same Snap to dozens of people repeatedly, Snapchat may limit activity when behavior looks automated.
• Mix 1:1 Snaps and Stories to diversify signals.
• Engage with real friends—group chats are fun, but only Snaps, not text chats, impact score.
• Stay updated on wider social features and policies by following guides on top social media platforms trends, useful if you manage multiple networks and want consistent growth playbooks.

FAQs